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Outcome-Based Pricing Without the Pain: SLAs That Don't Backfire

Vijay Gorfad

Vijay Gorfad

July 26, 2025

6 min read
Outcome-Based Pricing Without the Pain: SLAs That Don't Backfire

When to use outcomes

  • Clear, verifiable end state (e.g., meeting held, case resolved).
  • Fast feedback loop (days/weeks).
  • Historical data you can simulate. Market leaders are openly advocating outcome/hybrid for agents.

The SLA checklist

  1. 1.Definition: what exactly counts? (e.g., "15-min meeting, attended by X role").
  2. 2.Window: how long can the agent try before a lead "expires"?
  3. 3.Attribution: last-touch vs shared; define human-assist rules.
  4. 4.Edge cases: no-shows, fraud, duplicates, cancellations.
  5. 5.Quality gates: minimum duration, acceptance criteria.
  6. 6.Versioning: changes apply next cycle; keep a version log.

Rollout plan (14 days)

  • Tag the outcome in product.
  • Simulate fees on 60–90 days of data (avoid surprises).
  • Pilot with 3 design partners; collect disputes; refine.

UnitPay angle

  • Outcome markers you control.
  • Simulation before go-live.
  • Versioned contracts linked to invoices.

Send us your first draft SLA—we'll red-team it for gaps.

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